Corpus Approaches to Critical Metaphor Analysis

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Reference - Writing
Corpus Approaches to Critical Metaphor...

Corpus Approaches to Critical Metaphor Analysis

Name: Corpus Approaches to Critical Metaphor Analysis
ISBN: 9781403932921

Jonathan Charteris-Black

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In a stimulating and novel approach, this book explains why metaphors are persuasive, suggesting that they are ideologically effective because they are cognitively plausible and evoke an emotional response. "Critical Metaphor Analysis" is then developed in a series of corpus-based studies in which analysis of collocations provides insight into the cognitive motivation and expressive connotation of metaphor. By unifying traditional and cognitive semantic with pragmatic approaches, the reader becomes aware of the importance of metaphor in persuasive language.

الفئات:

Reference - Writing

عام:

2004

اللغة:

english

الصفحات:

280

ISBN 10:

0230000614

ISBN 13:

9781403932921